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Upwork:Quarterly Results/2024 Q2: Difference between revisions
→GSV, Take rate and Clients Insights
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* Active clients grew 6% y/y to 868,000 aided by both acquisition and retention. | * Active clients grew 6% y/y to 868,000 aided by both acquisition and retention. | ||
* Take rate rose 30 bps to quarter over quarter to 18%. | * Take rate rose 30 bps to quarter over quarter to 18%. | ||
* '''Gesert pointed out that they are confident that they can grow their | * '''Gesert pointed out that they are confident that they can grow their take rate further.''' "We are confident we have additional capacity to grow our take rate, and our approach to this is focused on pricing to value. We continue to test and experiment with a wide variety of monetization strategies on the platform, and these tests are supporting our belief that we have significant opportunities to increase our take rate in the future," she said. | ||
* '''Freelancer Plus subscriptions grew 28% y/y in Q2.''' | * '''Freelancer Plus subscriptions grew 28% y/y in Q2.''' | ||
* Hayden Brown pointed out that they are still behind their competitors when it comes to monetization (Q&A). " Stepping back and looking more broadly at the ads and monetization opportunity we have, we know that given where we are today and when we compare our opportunity to other two-sided marketplace businesses, there is a lot of run room here. And we also know specifically about features and functionality, whether it's in value-added services or further enhancements to subscriptions that there's a long road map here that we can execute on," she said. | * Hayden Brown pointed out that they are still behind their competitors when it comes to monetization (Q&A). " Stepping back and looking more broadly at the ads and monetization opportunity we have, we know that given where we are today and when we compare our opportunity to other two-sided marketplace businesses, there is a lot of run room here. And we also know specifically about features and functionality, whether it's in value-added services or further enhancements to subscriptions that there's a long road map here that we can execute on," she said. | ||