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Meta Platforms:Quarterly Results/2024 Q3: Difference between revisions
Meta Platforms:Quarterly Results/2024 Q3 (view source)
Revision as of 14:15, 31 October 2024
, 31 October 2024→Q3 results and outlook
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* CFO Susan Li said that online commerce was the biggest contributor of ad revenue growth in Q3, followed by healthcare and entertainment and media. | * CFO Susan Li said that online commerce was the biggest contributor of ad revenue growth in Q3, followed by healthcare and entertainment and media. | ||
* Li said ad revenue growth was strongest in North America and Europe (21%), followed by Rest of World (17%) and Asia Pacific (15%). | * Li said ad revenue growth was strongest in North America and Europe (21%), followed by Rest of World (17%) and Asia Pacific (15%). | ||
* Li pointed out that ad revenue growth decelerated in Asia Pacific from 28% to 15% due to lapping of a stronger demand from China-based advertisers. | * '''Li pointed out that ad revenue growth decelerated in Asia Pacific from 28% to 15% due to lapping of a stronger demand from China-based advertisers.''' | ||
* Ad impressions increased 7% while the average price per ad increased 11%. | * Ad impressions increased 7% while the average price per ad increased 11%. | ||
* Ad impression was mainly driven by Asia Pacific and Rest of World. | * Ad impression was mainly driven by Asia Pacific and Rest of World. | ||