Startup Validation: Difference between revisions

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* How would you describe your business model?  
* How would you describe your business model?  
* Why does the market opportunity exists? Why did no one else capture that market yet?  
* Why does the market opportunity exists? Why did no one else capture that market yet?  
* What is the endgame in your market? How strong are network effects? How much consolidations are you expected to see?
* What is the endgame in your market? How strong are network effects? How much consolidation are you expecting to see?
* What is the most valuable resource in your business? What will be the deciding factor which businesses are going to be successful or not?
* What is the most valuable resource in your business? What will be the deciding factor which businesses are going to be successful or not?
* How will one business be able to take market share from the other? (Better product, pricing etc.)
* How will one business be able to take market share from the other? (Better product, pricing etc.)
* Which types of moats are you hoping to build for your business?
* Which types of moats are you hoping to build for your business?
* Are there any moats that competitors have which are not obtainable for you?
* Are there any moats that competitors have which are not obtainable for you?
* What are power dynamics between different players in your market? (e.g. different vendors/partners, competitors, costumers)
* What are power dynamics between different players in your market? (e.g. between your and your vendors/partners and costumers)
* How are contracts structured generally speaking?
* How are contracts structured generally speaking?


==== Competition ====
* What are your two biggest direct competitors and who are your two biggest indirect competitors?
* What are your two biggest direct competitors and who are your two biggest indirect competitors?
* Do you have an unfair/sustainable advantage over your competition?
* Which type of players are you seeing as your most serious challengers in the next years?
* Which type of players are you seeing as your most serious challengers in the next years?


==== Product ====
==== Product ====
* What makes your product stand apart from competition? What is your USP?
* What makes your product stand apart from competition? What is your USP? Do you have an unfair/sustainable advantage over your competition?
* Which part of your product are you most proud of? In which area do you need to get better?
* Which part of your product are you most proud of? In which area do you need to get better?
* Are there any (technical) explanations/demonstrations of your product available so we could get a better understanding of it?
* Are there any (technical) explanations/demonstrations of your product available so we could get a better understanding of it?
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* Can you sketch the growth curve during the different product interaction stages?
* Can you sketch the growth curve during the different product interaction stages?
* Are there similar products on the market?


==== Market ====
==== Market ====
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* Which % marketshare do you think you can obtain and hold longterm. Why?
* Which % marketshare do you think you can obtain and hold longterm. Why?
* How much revenue did you generate so far?
* How much revenue did you generate so far?
* How much realistic revenue can you generate within your current vertical?
* How much realistic revenue can you generate within your current vertical/strategy?
* What are you expansion plans beyond that? Which verticals are you going to tackle next? When will you tackle those verticals?
* What are you revenue growth projections? What kind of assumptions, targets, kpis did you set yourself? What is currently the limiting factor for growth?
* What are you revenue growth projections? What kind of assumptions, targets, kpis did you set yourself? What is currently the limiting factor for growth?
* What are you expansion plans beyond that? Which verticals are you going to tackle next? When will you tackle those verticals?
* How do you market your product? How high are your Costumer acquisition costs and costumer lifetime value?
* How do you market your product? How high are your Costumer acquisition costs and costumer lifetime value?
==== Clients ====
==== Clients & Partners ====


* How much revenue are you targeting per client?
* How much revenue are you targeting per client?
* How many potentially clients did you already had talks with it?
* How many potentially clients/partners did you already had talks with it?
* How difficult is it to identify and start conversations with potential clients?
* How difficult is it to identify and start conversations with potential clients/partners? How difficult is it to convert? What are your conversion rations? How far progressed are contract discussions?
* Do you currently have clients signed? If yes which ones?
* Do you currently have clients signed? If yes which ones?


==== Partners ====
* Which business partners does your business model depend upon?
* Which business partners does your business model depend upon?
* How many different partners do you need in order for your business to succeed?
* How many different partners do you need in order for your business to succeed?
* How large is the pool of potential partners you can work with? Which % of them do you need to sign in order to succeed?  
* How large is the pool of potential partners you can work with? Which % of them do you need to sign in order to succeed?  
* How many potential partners did you already contact or had discussions with? What are conversion rates when reaching out to people? How far progressed are contract discussions?


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*  
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* Do you have a built out roadmap? How did you construct that roadmap? How do you decide what to focus on? Are you willing to share that roadmap?
* Do you have a built out roadmap? How did you construct that roadmap? How do you decide what to focus on? Are you willing to share that roadmap?
* Do you have concrete plans to pivot if plan A is failing?
* Do you have concrete plans to pivot if plan A is failing?
* How far did you plan ahead?


==== Exit ====
==== Exit ====