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== Instagram == | == Instagram == | ||
July 11, 2023: Instagram plans to bring its branded content tools to Threads, acording to people familiar with it. These tools will enable marketers to work with influencers on paid partnerships on Threads. The news come after Threads achieved 100 million users in five days. Meta has not responded to Reuters' request for a comment on the news. Meta CEO Mark Zuckerberg had said that they will only think about monetizing Threads once there is a clear path towards achieving a billion users. Despite its appeal to companies, Threads still lack hashtags and keyword search function<ref>https://finance.yahoo.com/news/meta-planning-bring-branded-content-093450698.html</ref>. | |||
July 6, 2023: Threads passed 10 million sign ups within 7 hours of launch. According to Techcrunch, the only downside of Threads as compared to Twitter is the possibility that it will have algorithmic junk. Threads doesn’t currently support ActivityPub, a protocall that supports posts on decentralized networks such as Mastodon but Meta has promised to avail it soon. "We’re committed to building support for ActivityPub, the protocol behind Mastodon, into this app. We weren’t able to finish it for launch given a number of complications that come along with a decentralized network, but it’s coming,” Instagram head Adam Mosseri said. “If you’re wondering why this matters, here’s a reason: you may one day end up leaving Threads, or, hopefully not, end up de-platformed. If that ever happens, you should be able to take your audience with you to another server. Being open can enable that," he noted<ref>https://techcrunch.com/2023/07/05/threads-passes-2-million-downloads-in-2-hours/</ref>. | July 6, 2023: Threads passed 10 million sign ups within 7 hours of launch. According to Techcrunch, the only downside of Threads as compared to Twitter is the possibility that it will have algorithmic junk. Threads doesn’t currently support ActivityPub, a protocall that supports posts on decentralized networks such as Mastodon but Meta has promised to avail it soon. "We’re committed to building support for ActivityPub, the protocol behind Mastodon, into this app. We weren’t able to finish it for launch given a number of complications that come along with a decentralized network, but it’s coming,” Instagram head Adam Mosseri said. “If you’re wondering why this matters, here’s a reason: you may one day end up leaving Threads, or, hopefully not, end up de-platformed. If that ever happens, you should be able to take your audience with you to another server. Being open can enable that," he noted<ref>https://techcrunch.com/2023/07/05/threads-passes-2-million-downloads-in-2-hours/</ref>. | ||