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| ==== 2022 ==== | ==== 2022 ==== | ||
| [[File:Music2.png|center|thumb|896x896px|https://www.goldmansachs.com/insights/pages/gs-research/music-in-the-air/report.pdf]] | [[File:Music2.png|center|thumb|896x896px|https://www.goldmansachs.com/insights/pages/gs-research/music-in-the-air/report.pdf]] | ||
| [[File:Goldman Sachs Streaming Penetration International.png|thumb|https://www.goldmansachs.com/intelligence/pages/gs-research/music-in-the-air/report.pdf]] | |||
| Raised global music industry revenue forecasts  to reflect a more positive view on pricing and revenue from emerging platforms that more than offsets the near-term potential impact of the weaker macro environment.<ref>https://www.goldmansachs.com/insights/pages/gs-research/music-in-the-air/report.pdf</ref> | Raised global music industry revenue forecasts  to reflect a more positive view on pricing and revenue from emerging platforms that more than offsets the near-term potential impact of the weaker macro environment.<ref>https://www.goldmansachs.com/insights/pages/gs-research/music-in-the-air/report.pdf</ref> | ||
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| * Expect emerging platform revenues will represent 40% of ad-funded streaming revenues by 2030. | * Expect emerging platform revenues will represent 40% of ad-funded streaming revenues by 2030. | ||
| * Expect further fragmentation amongst the top DSPs. Spotify expected to decline its market share. | * Expect further fragmentation amongst the top DSPs. Spotify expected to decline its market share. | ||
| [[File:Goldman Sachs Streaming Penetration DM.png|center|thumb|https://www.goldmansachs.com/intelligence/pages/gs-research/music-in-the-air/report.pdf]] | |||
| ==== 2023 ==== | ==== 2023 ==== | ||