6,294
edits
Meta Platforms: Difference between revisions
→WhatsApp
| Line 140: | Line 140: | ||
== WhatsApp == | == WhatsApp == | ||
September 20, 2023: WhatsApp introduces Flows, a new feature aimed at improving experience for merchants and users. With Flows, users can book a train seat, order a meal or book appointment without leaving the app. Meta Platforms said it will make Flows available to businesses in the coming weeks. “Shopping & e-commerce is one of the biggest verticals we want to focus on. The goal is to enable business messaging in a way that businesses and people can do a lot more right in the chat thread. We are trying to build rich experiences within the chat, and that’s where Flows comes in,” Nikila Srinivasan, VP of business messaging at Meta, told TechCrunch. Meta said Flows will use the existing conversations payment model<ref>https://techcrunch.com/2023/09/19/whatsapp-is-introducing-flows-for-a-richer-in-app-shopping-experience/</ref>. | |||
September 20, 2023: Meta Platforms launches WhatsApp payment feature in India. The move follows the introduction of the feature in Brazil and Singapore. The feature will enable users to buy goods and services from local businesses via a chat. India has 400 million WhatsApp users. The feature will support debit and credit cards and UPI apps similar to Venmo or Zelle. WhatsApp users will use the feature for free while businesses will pay a processing fee similar to that of credit cards. Unlike in Brazil where WhatsApp payment faced antitrust regulatory concerns, Meta Platforms doesn't expect any regulatory pushback in Brazil<ref>https://finance.yahoo.com/news/meta-plans-expand-whatsapp-payment-054500620.html</ref>. | September 20, 2023: Meta Platforms launches WhatsApp payment feature in India. The move follows the introduction of the feature in Brazil and Singapore. The feature will enable users to buy goods and services from local businesses via a chat. India has 400 million WhatsApp users. The feature will support debit and credit cards and UPI apps similar to Venmo or Zelle. WhatsApp users will use the feature for free while businesses will pay a processing fee similar to that of credit cards. Unlike in Brazil where WhatsApp payment faced antitrust regulatory concerns, Meta Platforms doesn't expect any regulatory pushback in Brazil<ref>https://finance.yahoo.com/news/meta-plans-expand-whatsapp-payment-054500620.html</ref>. | ||