Advertising Industry: Difference between revisions

no edit summary
No edit summary
No edit summary
Line 388: Line 388:
|
|
|}
|}
=== 2022 Developments ===
==== Magna ====
[[File:US-Ad-Forecast-March-2023-Option-2-768x570.png|center|thumb|580x580px|https://magnaglobal.com/us-ad-market-update-march-2023/]]
'''Social media''' formats (Facebook, Instagram, Tiktok …) will re-accelerate +6% to $66bn after stalling in 2022 (+2%) due to headwinds including audience maturity and the data targeting limitations established in 2021.<ref>https://magnaglobal.com/us-ad-market-update-march-2023/</ref>
==== Dentsu ====
==== Public Companies ====


=== 2008-2009 Company Comparison ===
=== 2008-2009 Company Comparison ===