Automotive Industry

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See also: Automotive Industry Wikipedia | Automotive Industry:Questions | Volkswagen | Automotive Industry: Current State of EV Sales | Automotive Industry: Major Players | Auto Industry Cyclicality

Regions:

Overview over the global Automotive Industry

Automotive Industry:United States

Automotive Industry:China

Automotive Industry:Europe

Sales Outlook

S&P Global forecast (October 9, 2023)

  • S&P Global forecasts that global light vehicle sales will grow by 5%-7% to 82.9 million-84.4 million vehicles in 2023 (revised up from 81.3 million-82.9 million units) and by 1%-3% year-over-year in 2024 (revised down from 3-5%)[1].
  • The revised forecast for 2023 is due to surge in sales due to pent-up demand associated with easing supply chain issues.
  • 2024-2025 sales forecasts has been revised down due to sales in China that is back to pre-pandemic levels (and stalling growth) and expectations that North-America and Europe will not go back to the pre-pandemic levels even by 2025.
    Global light vehicles.png









J.D Power forecast (September 28, 2023)

  • According to J.D Power, global light vehicle sales is projected to grow by 8% year-over-year to 87.9 million units in 2023 (revised up from 86.8 million units or +6.6% y/y) and by 4.2% year-over-year to 91.6 million units in 2024 (revised up from 90.2 million units or +3.9% y/y)[2].
  • The forecast has been raised mainly due to the current price wars in China that would likely increase demand.
  • J.D Power is an American data analytics, consumer intelligence, and software company that was founded in 1968.

Production

2022

(K)[3] 2022 2021 % change 22/ 21 % share 2022
Europe 16,391 16,480 -0.5 19.2
Greater China 27,222 26,411 +3.1 31.9
Japan and South Korea 11,334 11,065 +2.4 13.3
Middle East and Africa 2,294 2,103 +9.1 2.7
North America 14,901 13,596 +9.6 17.4
South America 3,025 2,796 +8.2 3.5
South Asia 10,230 8,356 +22.4 12.0
WORLD 85,397 80,806 +5.7 100.0

Passenger Cars

Commercial Vehicles

2021

[4] (K) 2021 2020 % change 21/ 20 % share 2021
Europe 16,247 17,070 -4.8 20.5
Greater China 25,553 25,533 +0.1 32.3
Japan/Korea 10,990 11,361 -3.3 13.9
Middle East/Africa 1,990 1,809 +10.0 2.5
North America 13,518 13,484 +0.2 17.1
South America 2,729 2,361 +15.6 3.5
South Asia 8,055 6,466 +24.6 10.2
WORLD 79,081 78,084 +1.3 100.0

Passenger Cars

[5] 2021 2020 % change

21/20

% share

2021

EUROPE 13,318,257 14,118,338 -5.7 21.1
European Union 10,012,259 10,779,146 -7.1 15.9
United Kingdom 853,495 909,802 -6.2 1.4
Russia 1,343,911 1,252,300 +7.3 2.1
Turkey 788,233 845,103 -6.7 1.2
Ukraine 7,342 4,193 +75.1 0.01
Others: Europe6 313,017 327,794 -4.5 0.5
NORTH AMERICA 9,454,621 9,688,779 -2.4 15.0
of which the United States 6,329,936 6,139,465 +3.1 10.0
SOUTH AMERICA 1,949,161 1,752,090 +11.2 3.1
of which Brazil 1,707,881 1,607,175 +6.3 2.7
ASIA 36,808,736 34,506,898 +6.7 58.3
China 20,737,612 19,362,886 +7.1 32.8
Japan 6,617,765 6,962,099 -4.9 10.5
India 3,561,580 2,777,840 +28.2 5.6
South Korea 3,186,801 3,228,296 -1.3 5.0
Indonesia 865,857 546,379 +58.5 1.4
Thailand 728,962 625,626 +16.5 1.2
Others: Asia7 1,110,159 1,003,772 +10.6 1.8
MIDDLE EAST/AFRICA 1,621,738 1,408,721 +15.1 2.6
of which Iran 979,969 866,202 +13.1 1.6
WORLD 63,152,513 61,474,826 +2.7 100.0

Commercial Vehicles

New Vehicle Registrations

2022

Region[6]

In thousand units

All Vehicles Passenger Cars Commercial Vehicles
2022 2021 % change

22/21

% share

2022

2022 2021 % change

22/21

% share

2022

2022 2021 % change

22/21

% share

2022

EUROPE 15,365 17,239 -10.9 18.8 12,864 14,326 -10.2 19.5 2,501 2,913 -14.1 15.7
European Union 10,863 11,582 -6.2 13.3 9,256 9,700 -4.6 14.1 1,607 1,882 -14.6 10.1
EFTA 483 504 -4.0 0.6 417 428 -2.5 0.6 66 76 -12.8 0.4
United Kingdom 1,946 2,050 -5.1 2.4 1,614 1,647 -2.0 2.5 332 402 -17.6 2.1
Russia 823 770 +6.8 1.0 593 562 +5.5 0.9 230 208 +10.4 1.4
Türkiye 749 1,787 -58.1 0.9 586 1,549 -62.2 0.9 163 238 -31.3 1.0
Ukraine 45 120 -62.7 0.1 38 106 -64.1 0.1 7 14 -51.7 0.0
Others (Europe) 456 427 +6.6 0.6 360 335 +7.6 0.5 95 92 +3.3 0.6
AMERICA 21,053 22,328 -5.7 25.8 15,570 -6.7 23.7 5,483 5,633 -2.7 34.5
North America 17,036 18,335 -7.1 20.9 12,766 13,965 -8.6 19.4 4,270 4,370 -2.3 26.9
United States only 14,366 15,583 -7.8 17.6 10,773 11,858 -9.1 16.4 3,593 3,725 -3.6 22.6
South America 4,018 3,993 +0.6 4.9 2,804 2,731 +2.7 4.3 1,213 1,263 -3.9 7.6
Brazil only 2,096 2,118 -1.0 2.6 1,573 1,558 +0.9 2.4 524 560 -6.5 3.3
ASIA 41,132 40,462 +1.7 50.4 33,952 31,959 +6.2 51.6 7,180 8,504 -15.6 45.2
China 25,018 25,564 -2.1 30.6 21,348 20,208 +5.6 32.4 3,670 5,356 -31.5 23.1
Japan 4,741 3,820 +24.1 5.8 3,804 3,117 +22.1 5.8 937 704 +33.1 5.9
India 4,190 4,443 -5.7 5.1 3,443 3,673 -6.3 5.2 748 770 -2.9 4.7
South Korea 1,700 1,736 -2.1 2.1 1,435 1,480 -3.1 2.2 265 256 +3.4 1.7
Others (Asia) 5,483 4,899 +11.9 6.7 3,923 3,481 +12.7 6.0 1,560 1,417 +10.1 9.8
MIDDLE EAST & AFRICA 4,131 3,921 +5.4 5.1 3,415 3,234 +5.6 5.2 716 687 +4.2 4.5
WORLD 81,681 83,950 -2.7 100.0 65,801 66,214 -0.6 100.0 15,879 17,736 -10.5 100.0

2021

Region[4] (K) 2021 2020 % change 21/20 % share 2021
EUROPE 17,227 17,150 +0.4 20.5
European Union 11,581 11,656 -0.6 13.8
EFTA 504 461 +9.3 0.6
United Kingdom 2,049 1,969 +4.1 2.4
Russia 1,786 1,690 +5.7 2.1
Turkey 770 794 -2.9 0.9
Ukraine 120 96 +24.2 0.1
Others: Europe 417 486 -14.2 0.5
AMERICA 22,308 21,013 +6.2 26.6
North America 18,334 17,631 +4.0 21.9
of which the United States 15,583 15,050 +3.5 18.6
South America 3,974 3,382 +17.5 4.7
of which Brazil 2,118 2,057 +3.0 2.5
ASIA 40,435 39,234 +3.1 48.2
China 25,564 25,548 +0.1 30.5
Japan 4,442 4,596 -3.4 5.3
India 3,821 2,963 +29.0 4.6
South Korea 1,736 1,894 -8.3 2.1
Others: Asia 4,871 4,233 +15.1 5.8
MIDDLE EAST/AFRICA 3,916 3,293 +18.9 4.7
WORLD 83,886 80,690 +4.0 100.0

Passenger Cars

REGION[4] (K) 2021 2020 % change 21/20 % share 2021
EUROPE 14,309 14,534 -1.5 21.6
European Union 1 9,700 9,939 -2.4 14.7
EFTA 428 388 +10.3 0.6
United Kingdom 1,647 1,631 +1.0 2.5
Russia 1,543 1,496 +3.2 2.3
Turkey 559 606 -7.7 0.8
Ukraine 101 83 +22.1 0.2
Others: Europe 2 331 392 -15.6 0.5
AMERICA 16,759 15,668 +7.0 25.3
North America 3 13,965 13,163 +6.1 21.1
of which the United States 11,858 11,234 +5.6 17.9
South America 2,794 2,505 +11.5 4.2
of which Brazil 1,552 1,612 -3.7 2.3
ASIA 31,892 30,707 +3.9 48.2
China 20,187 19,789 +2.0 30.5
Japan 3,695 3,839 -3.7 5.6
India 2,993 2,362 +26.7 4.5
South Korea 1,506 1,649 -8.6 2.3
Others: Asia 4 3,511 3,068 +14.4 5.3
MIDDLE EAST/AFRICA 3,180 2,676 +18.8 4.8
WORLD 66,140 63,586 +4.0 100.0

Sales Light Vehicles

September 2023

August 2023

  • The global light-vehicle selling rate (SAAR) once again outperformed expectations and reached 99.7 million units, the highest monthly SAAR since August 2018. [7]
  • Global year-over-year growth increased 10.5% from relative strength in demand. Europe was at the top of the markets in growth, with volume up 23%, while North America growth remained strong, up 17%. Growth across Asia was also stable, most notably in Japan (17%), South Korea (15%) and China (7%).
  • September is expected to have a selling rate of 90 million units, making it the fourth consecutive month above the 90-million threshold. Volume is forecasted to be up nearly 5% as growth moderates from a strong base in September 2022.

Forecast

  • As we edge toward the end of 2023, the global automotive market has consistently outperformed expectations monthly, leading to another increase to the forecast from 86.8 million units to 87.9 million units, an increase of 8% from 2022. The wildcards to the finish of 2023 are the U.S. market—which may be influenced by the ongoing UAW strike—and China, with a price war that is attracting more consumers into the new-vehicle market but is negatively affecting OEM margins.[7]
  • The lift in the forecast for 2023 has spilled into 2024, with the outlook being increased to 91.6 million units from 90.2 million. Much of the change is due to a more optimistic view of the short-term outlook in China

Forecast 2024

As 2024 approaches, S&P Global Mobility forecasts 88.3 million new vehicle sales worldwide next year as the recovery rolls on. [8]

The forecast outlook incorporates stickier interest rates, improving supply chains, the affordability squeeze, lofty new vehicle prices, patchy consumer confidence, energy price/supply concerns, auto lending risks, and ongoing electrification growing pains.

  • Global new light vehicle sales in 2024 will see a 2.8% increase year-over-year
  • Europe: For 2024, S&P Global Mobility forecasts 15.1 million units, up by 2.9% y/y - reflecting economic recession risks, tighter credit conditions, easing pent-up demand, still-high car prices, and tapering EV subsidies.
  • United States: US sales volumes are expected to reach 15.9 million units in 2024, an estimated increase of 2.0% from the projected 2023 level of 15.5 million units.
  • Mainland China: For 2024, the market will continue to be supported by pent-up demand with gradual improvement of consumer confidence - which has not fully recovered to pre-pandemic levels. 2024 demand is forecasted at 26.4 million units, up a further 4.2%.
  • As we transition to 2024, with inventories reaching equilibrium in many markets, global production growth is expected to slip into a mild reverse as the industry navigates recovery after a tumultuous several years. For 2024, S&P Global Mobility forecasts light vehicle production levels to decline by 0.4%, to 89.4 million units.
  • S&P Global Mobility projects global sales for battery electric passenger vehicles to be on track to post 13.3 million units for 2024 - accounting for an estimated 16.2% of global passenger vehicle sales. For reference, 2023 posted an estimated 9.6 million BEVs, for 12% market share.

Current Trends

ING 2024

  • In 2024, we expect this positive sales momentum to continue but at a much slower pace after a strong increase in the previous year and given a muted macroeconomic backdrop. Our cautious outlook for sales growth across the regions stems from the muted economic outlook for this year across the key geographies with consumer confidence still subdued. With interest rates remaining more elevated right now and second-hand car prices falling, demand for new vehicles is more muted. [9]
  • Anticipate that light vehicle production volumes will stay flat or increase only slightly year-onyear in 2024. This is because we believe that after the robust rates of production growth during the past two years, in excess of the respective yearly sales volumes, inventories have now been rebuilt sufficiently to allow for more balanced production volumes relative to sales volumes.
  • While we anticipate margins softening in 2024 year-on-year, we do not expect, and so far the car manufacturers are not flagging, a particularly pronounced margin dilution this year either.
  • Europe and also the US, face a slowdown in EV uptake compared to previous expectations. The main reason behind this is the scaling back of subsidies in large car markets, while subsidies are currently still an important driver for EV sales growth.
  • The pressure on new EV prices challenges new and incumbent manufacturers to reduce costs and puts them in a THINK economic and financial analysis Article | 23 February 2024 5 difficult strategic position On the one hand, they are pressed to temporise EV production increases as conventional cars still generate higher margins. On the other hand, progress is important to secure future market share in the run-up to 2030, when EVs will likely see more traction among drivers with further improving economics and improved charging infrastructure.
  • Despite the current slackening in demand, the electrification trend inevitably continues and EV rates are still expected to hit 25% in Europe (from 23%). The US is behind in the market penetration of EVs but, supported by IRA subsidies, its share is still expected to go up to 11% in 2024.

RSM Global

  • It appears that the EV movement has been dealt a bit of a reality check regarding the speed of consumer adoption. The close of 2023 in North America saw a marked pullback in consumer sentiment regarding EVs, signalling to Original Equipment Manufacturers (OEMs) that the speed of adoption of EVs may be a longer journey than anticipated. [10]
  • It is expected that OEMs will continue to invest in this technology (AV) but recognise that aspirations of fully autonomous vehicles will extend into the next decade.
  • A new wave of Chinese and Indian automakers and OEMs have begun marketing their products overseas in the EU, US, and Africa, where longstanding brands like Toyota and Volkswagen are losing significant market share. This could significantly impact established European and American brands, compelling them to innovate and reconsider market strategies to stay competitive.
  • The move towards non-ownership models like leasing and car-sharing will necessitate a significant strategic shift for the automotive industry.
  • The increase in micro-mobility, particularly through e-bikes and e-scooters, is having a profound impact on the automotive industry, especially due to rising urbanisation.
  • The growing demand for environmental, social, and governance (ESG) initiatives has been a huge driver of change within the auto industry and looks to continue doing so for the foreseeable future. New regulations in the EU and US are focussed on bringing transparency to sustainability targets.
  • That being said, the transformation of the car from a simple means of transportation to a networked system on wheels is having a significant impact on the entire value chain. “Central value creation is increasingly shifting to the software and semiconductor industries, which are the main drivers of this development,” says Mühlenbruch.

References